Nevada STEM Mentor Network is a new program of Nevada System of Higher Education created to help college students by connecting them with a mentor in their STEM areas of study. They had a website, but it wasn’t delivering the vision of the program. The directors wanted a youthful and engaging experience for their users that would encourage more student and mentor enrollment. And after delivering a spot-on project for Nevada NASA Programs, they knew we would do the same for this one.
We wanted to see this program get the attention and engagement it deserves with an experience that will stay modern for years.
Convincing elements lead students to sign up for the program and reach out to a mentor. A highly engaging experience attracts a younger audience attention with video and constant animation as well as asymmetrical navigation and bright color schemes.
Our initial concept was to give students the ability to search for a mentor right away. We wanted to give them an in-depth search directory and detailed database and make it simple and enjoyable for mentors to sign up for the program. The forms couldn’t lack luster. A vertical scrolling navigation line draws the eye through the program’s details as a guide that encourages time spent on site. Calls to action are clearly defined and the site gives a refreshed image to the new program.
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